Case study
New authority hotshot booked 38 loads in first 90 days
Brand-new MC, no broker relationships, hotshot rig out of San Antonio.
Quick answer
A brand-new MC authority running hotshot loaded 38 paying loads inside 90 days with Bonafide.
- Customer
- Carlos M.
- Role
- Owner-operator (new authority)
- Equipment
- Hotshot
- Fleet size
- 1 truck
- State
- Texas
- Published
- 9/12/2025
Problem
- Zero broker history — couldn't get past credit checks.
- Load boards full of brokers who won't work with new authorities.
- No idea what fair rates were for hotshot lanes.
Solution
- Bonafide's broker network already includes new-authority-friendly partners.
- Dispatcher coached on rate targets per lane.
- Built credit profile via on-time deliveries and quick-pay brokers.
Implementation
- Week 1: 4 loads booked with vetted new-authority brokers.
- Week 4: 12 loads, average $3.10/mi on hotshot.
- Month 3: 38 total loads, broker list expanded to 18.
Results
| Metric | Before | After | Change |
|---|---|---|---|
| Loads booked (90d) | 0 | 38 | — |
| Avg hotshot RPM | n/a | $3.05 | — |
| Broker relationships | 0 | 18 | — |
- Authority profitable from week one.
- Broker base established for self-sustain after.
- No factoring needed by month 2.
"They had me running profitable lanes inside the first week."
FAQ
Will brokers work with a new MC?
Some will — Bonafide already has those relationships, so you skip months of cold outreach.
