Case study

New authority hotshot booked 38 loads in first 90 days

Brand-new MC, no broker relationships, hotshot rig out of San Antonio.

Quick answer

A brand-new MC authority running hotshot loaded 38 paying loads inside 90 days with Bonafide.

Quick facts
Customer
Carlos M.
Role
Owner-operator (new authority)
Equipment
Hotshot
Fleet size
1 truck
State
Texas
Published
9/12/2025

Problem

  • Zero broker history — couldn't get past credit checks.
  • Load boards full of brokers who won't work with new authorities.
  • No idea what fair rates were for hotshot lanes.

Solution

  • Bonafide's broker network already includes new-authority-friendly partners.
  • Dispatcher coached on rate targets per lane.
  • Built credit profile via on-time deliveries and quick-pay brokers.

Implementation

  • Week 1: 4 loads booked with vetted new-authority brokers.
  • Week 4: 12 loads, average $3.10/mi on hotshot.
  • Month 3: 38 total loads, broker list expanded to 18.

Results

MetricBeforeAfterChange
Loads booked (90d)038
Avg hotshot RPMn/a$3.05
Broker relationships018
  • Authority profitable from week one.
  • Broker base established for self-sustain after.
  • No factoring needed by month 2.

"They had me running profitable lanes inside the first week."

Carlos M.

FAQ

Will brokers work with a new MC?

Some will — Bonafide already has those relationships, so you skip months of cold outreach.

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